SIDRA non-profit · Algiers
Algerian Food Bank: coordinating a community food bank
Coordinating the Algerian Food Bank, the SIDRA initiative presented as Algeria's first food bank.
Previews
Click to enlarge.
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2026 brand book · cover
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Logo meaning and symbolism
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Main palette
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Signature graphic elements
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Poster construction
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Social media
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Field: volunteer bibs
01Context
SIDRA runs the Algerian Food Bank, presented as Algeria's first food bank, including solidarity campaigns during Ramadan.
02Challenge
Coordinating a food solidarity operation.
03My role
I coordinated the Algerian Food Bank as part of my work with SIDRA.
04Approach
- 2026 brand book: a brand platform (mission, vision, promise 'Together against hunger'), four values (solidarity, dignity, proximity, transparency) and a 'warm, never pitying' personality.
- A bilingual French / Arabic identity, applied from the logo to field materials.
05Deliverables
- 2026 brand book (47 pages): brand, logo, colours, typography, visual world, applications (stationery, posters, social media, stickers, distribution boxes, volunteer bibs), quick reference
06Results
No quantified result shared for this project.
Documents
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